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Home » Florida homes take longer to sell as price cuts rise
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Florida homes take longer to sell as price cuts rise

October 7, 2025No Comments2 Mins Read
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Florida home sellers are adapting to the current market conditions this fall as homes are staying on the market for longer periods. According to HW Data, as of Oct. 3, 44% of active single-family listings in the state have seen a price cut, with a median markdown of 4%. This adjustment reflects the efforts of sellers to attract buyers in a slower and higher-cost market.

Prices and inventory

Florida currently has 97,525 active listings, equivalent to a 3.5-month supply at the current sales pace. The median list price stands at $484,000, while new listings are entering the market at a lower median price of $449,000. Homes in Florida are priced at a median of $252 per square foot, which is higher than the national median of $215. This premium showcases the strong demand for properties in coastal and metro areas of Florida, despite affordability challenges for buyers.

Days on market trends

Homes in Florida are taking longer to sell, with a median of 98 days on the market compared to the national average of 70 days. The average listing age is 138 days, indicating a slower turnover rate and the necessity for seller concessions in the current housing market. Extended timelines underscore the importance of pricing homes competitively, particularly for those at or above the median list price.

Pending sales and buyer activity

Currently, there are 28,009 homes under contract in Florida, with a median pending price of $425,000. Contracts are closing in an average of 33 days, demonstrating that when prices are aligned, buyers are quick to act. However, affordability issues at higher price points are prompting many sellers to reevaluate their expectations. Lower-priced homes continue to attract significant buyer interest, indicating a strong demand for entry-level properties in Florida.

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Outlook and professional takeaway

Florida’s real estate market remains active, but sellers are facing challenges with extended timelines and increasing markdowns. Nearly half of sellers are adjusting their prices to stay competitive, especially in the higher price ranges.

For real estate professionals, the key takeaway is clear. It is crucial to focus on strategic pricing when listing properties and guide sellers through timely price reductions when market conditions soften.

For a national perspective on how sellers are adapting, check out HousingWire’s latest Housing Market Tracker.

For localized insights on price adjustments in your specific market, visit HW Data.

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